For the past several years, event design trends have leaned toward immersive experiences. This often requires blending the many elements of event planning and management into one cohesive whole. A/V, décor, food and beverage, and marketing all play a role in event design. Screens no...
How do you create an engaging event without breaking the bank? Do you have to sacrifice quality because you’re operating on a shoestring budget? Are you feeling restricted by the limited means available to promote your event? When it comes to events, attendees’ expectations have increased...
Corporate social responsibility (CSR) and global giveback initiatives are fun, engaging ways to support impactful causes while building your company or event’s reputation. Over the years, they have transformed from a single act of charity to complete, brand-centric philanthropy that is built into your strategy...
Last month, events professionals from around the world descended on Las Vegas for one of the top industry events of the year: IMEX America, the largest trade show in the US for global meetings, events, and incentive travel. M&IW team members from Event Sourcing and...
For Halloween last year, we shared some of our team’s onsite horror stories, from eerie encounters to stressful situations. This year, we again enlisted their expertise as we get into the spooky spirit with haunted hotels from across the country. Our team shares some of...
Late last year, M&IW launched an ambitious goal for 2023: to release an educational resource on medical meetings management. We are proud to share that the resulting book, How to Plan Medical Meetings and Events, co-authored by M&IW and Pat Schaumann, CMP, CSEP, DMCP, HMCC,...
Originally published on November 23, 2019. Updated on October 25, 2023. Conference hosts often craft a jam-packed program, filling it with moment-by-moment stimulation. As any planner knows, however, piling on the content doesn’t always equate to attendee engagement. So what is a conference planner to do? First,...
World Mental Health Day is celebrated each year on October 10. Since the pandemic, mental health has become more and more important in the workplace, including at events. This is especially true at M&IW, where CEO Tina Madden has intentionally fostered a culture that supports...
Originally published on June 6, 2016. Updated on October 4, 2023. When it comes to meetings and events, some things are need-to-haves while others are nice-to-haves. Wi-Fi falls firmly into the first category along with power, water, and heat/AC. You wouldn’t plan an event without those...
Sustainability has always been important to M&IW. Earlier this year, we named our first-ever Sustainability Champion, Donna Collins, and in April, we shared sustainability best practices throughout the event management timeline. For our signature event, the 2023 M&IW Summit, we continued this commitment to environmental...