At Meetings & Incentives Worldwide (M&IW), we specialize in the end-to-end event management of meetings, conferences, and incentives of all shapes and sizes around the world. We also specialize in enterprise program strategy across organizations.
Global brands often bring in external event strategy consultants or event planning companies early—not to execute logistics but to co-develop the strategic architecture of their large events alongside their internal departments and stakeholders. While every program is different, proven best practices provide a starting point...
Originally published on April 23, 2024. Updated on May 22, 2025. Turn your MVPs into VIPs with sports hospitality. One of today’s top trends in corporate events, sports hospitality elevates the average experience of attending a sporting event. Picture the best seats in the house with...
Caledonia, WI (May 15, 2025) – Intent Strategy Group (ISG), the consulting division of global event agency Meetings & Incentives Worldwide, Inc. (M&IW), was awarded the 2025 Innovation Award from Toyota Motor North America (Toyota). The award was given at Toyota’s 2025 Indirect Procurement Supplier...
Sustainability is more than a hot topic or a trend for meetings and events; it’s an investment in our planet and the communities we live, work, and do business in. At Meetings & Incentives Worldwide, we are leveraging our position as industry leaders to make...
Strategic Meetings Management (SMM) is an impactful strategy that transforms how organizations approach their meetings and events program. Understanding the importance of SMM is crucial for event professionals at all levels as it directly impacts the effectiveness and success of their initiatives. The consultants from Intent Strategy...
As an industry leader in sustainable event planning, M&IW advocates for and prioritizes eco-friendly practices in the meetings, events, and incentives we manage. To better understand our planners’ approach to sustainability and what works—and doesn’t work—for our customers, we conducted a survey of the meetings,...
Caledonia, Wisconsin (April 22, 2025) – Donna Collins, Sustainability Champion for global event agency Meetings & Incentives Worldwide, Inc. (M&IW), is the winner of the BTN Group’s 2025 Business Travel Sustainability Award for Sustainability Champion. Established in 2023, the awards celebrate the organizations and individuals...
Caledonia, Wisconsin (April 10, 2025) – Registration is now open for Event Sustainability: Facts, Fiction, & Future, a live discussion hosted by global event agency Meetings & Incentives Worldwide, Inc. (M&IW) and featuring leaders from Copia, a technology-enabled surplus redistribution service, and PURPOSE, a consulting...
Originally published on April 18, 2024. Updated on April 3, 2025. At M&IW, we have long championed sustainable practices for the meetings, events, and incentive programs we manage. As our CEO, Tina Madden, says, “Sustainability is not an initiative. It’s a mindset.” We are firmly committed to...
When it comes to sustainable events, going green doesn’t have to mean going over budget. By being strategic and intentional with your planning, you can host eco-friendly programs that are both cost-effective and impactful. In this blog post, we share eight cost-effective strategies to reduce...