23 Jan Meeting Professionals’ Responsibility to Fight Human Trafficking
January is National Human Trafficking Prevention Month. Across the meetings and events industry, there has been a push to better understand and recognize human trafficking. Many abductions and cases of abuse take place where we work and operate our programs: hotels, resorts, airports, restaurants, bars,...
19 Jan Understanding HCP’s Expectations at Medical Meetings
Check out this quick video for an introduction to M&IW’s monthly learning series and thoughts on this topic before diving into the details of HCP’s expectations in the blog below. Medicine is a profession at the cutting edge of science. Nearly every day, some new...13 Jan Understanding HCP’s Expectations at Medical Meetings
Medicine is a profession at the cutting edge of science. Nearly every day, some new innovation comes to the forefront, some new path-breaking study is published, and some new guideline is released. Healthcare professionals, also known as HCPs, need to update themselves frequently to accommodate...
06 Jan Myth vs. Reality: Conferences and Tradeshows
Conferences and tradeshows are often an organization’s biggest events of the year, and success is all about creating engaging experiences and building relationships to keep attendees coming back year after year. You need your event to stand out and offer unique value and insights while...
21 Dec Year in Review: Top Blog Posts of 2022
When it comes to blogs, our goal is to provide engaging and enlightening content for meetings and events professionals. In 2022, we published more blog posts than ever before! We continued one popular series from 2021, In the Buyer’s Eye, and started a brand new...
05 Dec Myth vs. Reality: HCP and Clinical Meetings
HCP stands for Healthcare Personnel or Professionals, encompassing professionals who play crucial roles in the healthcare industry. When it comes to HCP and clinical meetings, balancing the needs of the customer while remaining compliant with global regulations is no easy task. Planning meetings for healthcare...
02 Nov Myth vs. Reality: Event Technology
The use of technology is standard practice for today’s events, and there are countless ways it can be used to enhance the attendee experience before, during, and even after the event. But do you know the best ways to use event tech? Event technologists know...
19 Oct The IMEXperience: Insights from IMEX America 2022
Last week, 14 of our M&IW team members attended IMEX America in Las Vegas, the largest trade show in the US for global meetings, events, and incentive travel. They connected with global venues and suppliers, explored the latest innovations in event technology, networked with professionals...