At Meetings & Incentives Worldwide (M&IW), we specialize in the end-to-end event management of meetings, conferences, and incentives of all shapes and sizes around the world. We also specialize in enterprise program strategy across organizations.
Organizations and associations can leverage podcasts as part of their overall event marketing strategy. Every successful event starts with a great story that entices attendees. When people come to an event, they are committing their time, money, and effort, so they want to know what...
When it comes to building registration sites for an event, we often find ourselves under time constraints, limited budgets, and last-minute content additions. This can create a frantic sense of “just get it done and launched.” As a result, registration for your event might go...
Leveraging ISG consulting services expedites implementations to fast-track early and strategic wins for clients with strategic guidance, project management, and now business intelligence solutions. M&IW announced today the expansion of its consulting division, Intent Strategy Group (ISG), to deliver holistic and integrated Meeting & Event (M&E)...
Ever try to do two tasks at the same time? This is how most meeting planning professionals are feeling about hybrid event planning. And, you may be asking yourself the same question, “how can I possibly plan two meetings at once?” What we are finding in...
In support of cultural awareness, we recognized Juneteenth as a paid holiday for the first time in 2020. “Declaring Juneteenth as a paid holiday last year allowed me an opportunity to do something important, at a time when I felt helpless and overwhelmed by everything...
An effective 'contest marketing strategy' is a critical driver to the success of your sales incentive campaign. To put it simply, the goal of the campaign is to drive greater returns through the qualification period by communicating to and motivating the contest participants. Developing Incentive Contests...
As we hit a tipping point with more than 50% of the US population vaccinated and organizations beginning to consider incentive travel programs again, the Incentive Research Foundation invited corporate incentive program owners and third-party incentive house executives from across the country to Palm Beach,...
Event technology has been a hot topic with event planners for years and the options not always easy to navigate. Hear why, especially now, you need to develop an event technology strategy for all your events. In this interview, our host, Jeff Naue, Special Projects Marketing...
As we approach mid-year, we are halfway through many incentive contest programs. Whether you call yours President’s Clubs, Top Performers, Achiever’s Trips, or something unique -- they all have one thing in common; the qualification period is an extremely important time in an incentive contest. It...
In the virtual event world, there is a wide range of production elements that can be incorporated, from multiple virtual feeds for presenters, recorded content, and live studio presenters to something much simpler like a Zoom, WebEx, or Teams meeting or webinar. One item that...