M&IW Press Release: Intent Strategy Group's Linsey Giant Receives Project Management Professional® Certification

Intent Strategy Group’s Linsey Giant Receives Project Management Professional® Certification

Caledonia, Wis. (February 19, 2026) — Intent Strategy Group (ISG), the consulting division of global event leader Meetings & Incentives Worldwide, announces that principal consultant Linsey Giant received the Project Management Professional® certification from the Project Management Institute. Giant is the first ISG consultant to...

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M&IW Blog Post - Project Management for Meetings and Events: How PMP®-certified Professionals Benefit Your Strategic Meetings Management Program

Project Management for Meetings and Events: How PMP®-certified Professionals Benefit Your Strategic Meetings Management Program

There are many acronyms in the world of meetings and events, but the Intent Strategy Group’s Linsey Giant advocates for one that may be less common: PMP®. PMP®, or Project Management Professional®, is a certification offered through the Project Management Institute. Linsey, a principal consultant for...

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M&IW Blog Post - From Process to Strategy: Harnessing the Power of Data in Strategic Meetings Management Programs

From Process to Strategy: Harnessing the Power of Data in Strategic Meetings Management Programs (SMMP)

In today’s meetings and events landscape, organizations face growing pressure to demonstrate value, optimize budgets, and make informed decisions that drive corporate strategy. As Strategic Meetings Management Programs (SMMPs) continue to evolve, they’ve become a powerful tool for collecting and analyzing data, ultimately delivering savings...

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Blog Post: Top 10 Takeaways from the 2025 M&IW Summit

Top 10 Takeaways from the M&IW Summit

The 2025 M&IW Summit brought together Meeting & Incentives Worldwide’s community of customers, potential customers, partners, and employees for a dynamic exchange of ideas and valuable industry networking. Centered around the theme The Power of Human Connection, the event explored the latest trends and best...

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Press Release: Intent Strategy Group Wins 2025 Innovation Award from Toyota Motor North America

Meetings & Incentives Worldwide’s Intent Strategy Group Wins 2025 Innovation Award from Toyota Motor North America

Caledonia, WI (May 15, 2025) – Intent Strategy Group (ISG), the consulting division of global event agency Meetings & Incentives Worldwide, Inc. (M&IW), was awarded the 2025 Innovation Award from Toyota Motor North America (Toyota). The award was given at Toyota’s 2025 Indirect Procurement Supplier...

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Blog Post: 5 Benefits of Strategic Meetings Management

5 Benefits of Strategic Meetings Management

Strategic Meetings Management (SMM) is an impactful strategy that transforms how organizations approach their meetings and events program. Understanding the importance of SMM is crucial for event professionals at all levels as it directly impacts the effectiveness and success of their initiatives. The consultants from Intent Strategy...

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